Copy of Emma Keifer Social Media Content Portfolio

Emma Keifer

SOCIAL MEDIA MANAGER

Hi y’all!

Let’s Talk Social Media

I'm a Nebraska native who traded cornfields for the bright lights of LA. Growing up, I learned the value of hard work, and now I'm channeling that into my passion for social media content creation. From rocking a small-town country music festival with 5,000 attendees to crafting stories for local businesses, theaters, filmmakers, content creators, and even a dermatologist’s office, I've done it all!

As a Social Media Manager for the last 5 years, I’ve worked with a client w/ 4 millions followers, led branding strategies across multiple platforms, and generated record-breaking online ticket sales. Even in the last month, I had a instagram reel get 2+ Million & a YT Short get 70,000 views. My expertise spans video editing, trend-spotting, content creation, and developing pitches that resonate with audiences. Whether it's creating captivating visuals or crafting engaging stories, I bring creativity, adaptability, and a keen eye for detail to every project. Based in LA, I’m all about delivering fun, fresh, and impactful content that elevates brands and drives results.

Experience

Social Media Manager | Freelance | 2018 - Present

Produced over 500,000 views on TikTok for a boutique store, resulting in six consecutive sold-out clothing launches.
Developed and implemented branding strategies, voice, and content across various platforms.
Edited content for creators, ensuring high-quality visuals and messaging alignment with brand objectives.
Conducted full-on photoshoots and created content on set to maintain a consistent brand image and narrative.
Stayed on top of trends on TikTok, Instagram, and other relevant platforms to ensure brands remained up-to-date and relevant in their respective industries.
Created various pitches utilizing viral trends to increase views and engagements, resulting in enhanced brand visibility and audience interaction.
Generated the highest online ticket sales in the 40-year history of a festival, with over $35,000 in pre-event sales compared to previous year

Video Editor & Copywriter | Confidental Client| 2024- Present

Collaborated with Content Creator with over 4.3 million followers
Edited various Instagram Reels & Tiktoks and created engaging captions
Scheduled posts with LATER & communicated daily with client to met their needs
Provided original content ideas to help establish more organic and entertaining videos

Marketing Coordinator | Apex Dermatology | 2023 - Present

Assisted in planning and executing engaging email campaigns and newsletters to nurture leads and drive conversions.
Managed social media platforms, creating compelling content and monitoring audience interactions.
Achieved a 14% increase in sales and patient engagement within three months through effective marketing strategies.

Host & Video Editor | Tent Theatre - Summer Stock Theater Zoom Series | 2020

Created a seamless series of three one-hour-long musical Zoom series, handling all aspects including writing, editing, and hosting each video.
Collaborated closely with the President and Marketing Director of Tent Theatre to ensure the success of the series.
Proficient in video editing using Adobe Premiere Pro.

Marketing & Social Media Assistant | Missouri State University | 2017 - 2020

Developed and implemented social media and online marketing campaigns.
Monitored calls and emails in the office, providing prompt and professional responses.
Created original media content, including videos and photoshoots, for theater and dance news.
Took detailed notes during production meetings to effectively promote shows as per directors' preferences.

Marketing & Administrative Assistant | Tent Theatre Summer Stock Theater | 2018-2019

Created Excel sheets and databases to organize campaign information effectively.
Interacted with patrons daily, providing excellent customer service and making them feel welcome.
Contributed innovative marketing ideas to attract new audience members.

Freelance Graphic Designer | Various Small Businesses | 2018 - Present

Created visually appealing graphics for various small businesses, including podcast cover art and promotional materials.
Collaborated closely with clients to understand their brand identity and vision.
Produced high-quality designs that effectively communicated the desired message to the target audience